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Franchisee Flexibility: How Alliance Tailors Its Franchise Model to Different Market Needs

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  The rapidly expanding franchise industry today attracts different types of entrepreneurs with varying aspirations, goals, and resources. This is mainly attributed to the innovations in every franchising model, which enables them to fit into various markets and demographic needs. This is Alliance, a top franchise recruitment company. It appreciates the fact that though it understands the flexible approach in franchising, absolutely no one model will be ideal for that market or franchisee. This article outlines how Alliance’s customizable franchise model avails the essential resources for the success of its franchisees in different market situations while at the same time providing the desired outcome and a consistent franchise pack. 1. The Importance Of Flexibility In Franchise Models Franchising as a theory has until recently been based on standardization. In recent years however, almost as every other market, franchises have changed. Gone are the days when one clearly defined type o